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Project Brief
Care and Cure envisions a future where affordable, high-quality healthcare is accessible to every migrant in India, regardless of location. We strive to be the leading healthcare solution for migrants, empowering them to prioritize their well-being as they pursue their aspirations across the nation.
The logo concept features the interconnected "C" of both "care" and "cure," symbolizing the seamless integration of compassionate care and effective treatment. Additionally, the logo includes a plus or star symbol, representing positivity, healing, and excellence in healthcare. The UI design should reflect these values and convey a sense of inclusivity, reliability, and professionalism. It should prioritize user-friendliness and ease of navigation, ensuring a positive and empowering healthcare experience for migrant users.
Project Type
Visual Identity & Branding
Target Audience
Our primary focus is on migrants in India, including students, professionals, and families, who often face challenges accessing quality healthcare while relocating within the country.
Visual Identity
Primary Logo
Logomark
Tagline
Wherever you go
Clearance
Fonts
Britannic Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Bourjois
Ikiiko
abcdefghijklmnopqrstuvwxyz
()*&^%$#@!0123456789
0123456789
Color Palette
Applications
Visiting Cards
Label Tags
ID Card Holder
Packaging Box
Medicine Box
Stationery
Coffee Cup
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